The top 5 wireless ads: Verizon drops $29M on spots with NFL's Odell Beckham Jr.

Wireless industry spending increased for the second month in a row, up from an estimated $228 million in August to $236 million in September. Overall, 19 brands aired 101 spots more than 51,700 times, with Verizon overtaking T-Mobile as the top spender.
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